LinkedIn Guide
LinkedIn is the world’s largest online professional network. LinkedIn was launched in 2003, and there are currently more than 1 billion LinkedIn users across 200 countries and territories.
Students and professionals in all industries can benefit from having a LinkedIn account. Some of the major benefits to having a LinkedIn account include:
- Establishing and maintaining a professional online presence
- Making new and managing existing professional connections
- Sharing updates about your professional journey
- Researching others’ career journeys
- Searching for jobs and internships in your desired field
Whether you are brand new to LinkedIn or have already been using it for a while, this guide is designed to provide helpful tips on how to build a strong LinkedIn profile as well as how to navigate some of LinkedIn’s most helpful features. If you have questions about any of the content in the guide, you can schedule an appointment with a career coach to discuss.
Note: LinkedIn has both free and premium (paid) account options. The Center for Career Readiness and Life Skills does not recommend that students purchase LinkedIn Premium, as the benefits provided are limited. Everything in this guide is accessible using a free LinkedIn account.
Table of Contents
Building A Strong LinkedIn Profile
When you sign up for an account on LinkedIn, you will be immediately prompted to begin filling out your profile. Building a strong LinkedIn profile is important because it will be available 24/7 for employers and other professionals to learn about your experiences and skills. The content on this page provides tips on each section of a LinkedIn profile.
Now that you have a strong profile set up, you can begin to use LinkedIn to manage and grow your network by connecting with alumni, companies, and recruiters. In this section, you will learn how to invite others to connect, join groups that are filled with professionals like yourself and search for opportunities.
Getting Feedback and Help with LinkedIn
Similar to your resume, your LinkedIn profile is a reflection of your professional experience and achievements. Recruiters and employers may view your LinkedIn profile during the recruiting process, so keeping it updated will optimize its impact. Check out this section to discover the tools that the Center has to help you keep your LinkedIn.
